NIMN Ikeja Chapter, 5th Annual Public Lecture 2026

The New Marketing
Blueprint.

Driving growth through AI, customer experience, data ecosystems, and purpose-driven brands. A morning of ideas from the National Institute of Marketing of Nigeria, Ikeja Chapter.

Date
Wed, 14 Oct 2026
Time
8:00 AM (Programme 9:00)
Venue
LCCI Centre, Alausa, Ikeja
Register for free View programme Download brochure
The theme

Four forces reshaping how brands grow in Nigeria today.

Marketing is being rebuilt in real time. Intelligent tools, sharper customer expectations, richer data, and a demand for brands to actually stand for something are changing what growth requires.

This year's Annual Public Lecture brings professionals, students, and stakeholders together for a keynote address, a panel discussion, and open conversation on what it now takes to drive growth, under the theme "The New Marketing Blueprint."

All marketing professionals, students, and organisations are welcome to attend.

Event brochure for the NIMN Ikeja Chapter Annual Public Lecture 2026

Event brochure

The full event brochure: programme, speakers, and sponsors. Share it with your team or network.

Download brochure (PDF)

Artificial Intelligence

Where AI genuinely changes how brands plan, personalise, and sell, beyond the hype.

Customer Experience

Turning every touchpoint into a reason customers choose you again.

Data Ecosystems

Connecting the data brands already hold into decisions that compound.

Purpose-Driven Brands

Why standing for something real is becoming a growth strategy, not a slogan.

Who's speaking

Meet the voices shaping the conversation.

This year's lecture and panel discussion bring together senior marketing practitioners and academics from across Nigeria.

Mr. Lampe Omoyele, FNIMN
Keynote speaker

Mr. Lampe Omoyele

FNIMN

Delivering the keynote address on "The New Marketing Blueprint": driving growth through AI, customer experience, data ecosystems, and purpose-driven brands.

Panel discussion
Professor Lere Baale, FNIMN

Professor Lere Baale

FNIMN · Panelist
Ms. Bodam Taiwo

Ms. Bodam Taiwo

Panelist
Professor Bolajoko Dixon Ogbechi

Professor Bolajoko Dixon Ogbechi

Panelist
Kehinde Ruth Onasoga

Kehinde Ruth Onasoga

Panelist
Aizehi Itua, MNIMN

Aizehi Itua

MNIMN · Moderator
Running order

The order of the day.

Doors open at 8:00 AM. The programme runs for three hours, from 9:00 AM to 12:00 noon.

8:00 AM
Arrival & Registration60 min

Guest sign-in, seating, and welcome refreshments.

9:00 AM
Opening Prayer5 min

The programme begins promptly.

9:05 AM
National Anthem & NIMN Anthem5 min
9:10 AM
Welcome of Special Guests5 min
9:15 AM
Opening Remarks10 min

Dr Bolajoko Bayo-Ajayi, FNIMN, President & Chairman of Council, NIMN.

9:25 AM
Welcome Address10 min

Mrs Onome Odili, FNIMN, Ikeja Chapter Chairman.

9:35 AM
Keynote Address35 min

Mr. Lampe Omoyele, FNIMN, on "The New Marketing Blueprint".

10:10 AM
Q&A with the Keynote Speaker10 min
10:20 AM
Musical Interlude5 min
10:25 AM
Paper Presentation20 min

Professor Lere Baale, FNIMN, guest speaker.

10:45 AM
Q&A with the Guest Speaker10 min
10:55 AM
Panel Discussion35 min

Panelists: Professor Lere Baale, FNIMN; Ms. Bodam Taiwo; Professor Bolajoko Dixon Ogbechi; Kehinde Ruth Onasoga.
Moderator: Aizehi Itua, MNIMN.

11:30 AM
Panel Q&A & Audience Interaction10 min
11:40 AM
Presentation of Awards5 min

To special guests and panelists.

11:45 AM
School Essay Competition Prizes5 min

Prizes to the winners, presented by Dr. Aderemi Ademilua.

11:50 AM
Award Presentation5 min

Presented by the Chapter Chairman.

11:55 AM
Vote of Thanks & Closing Remarks5 min

Roseline Abaraonye, FNIMN, Chairman of the Planning Committee.

Ask the panel

Have a question for our speakers?

Send it in before the event or during the sessions. Selected questions will be put to the speakers during the Q&A segments.

Choose who it's for. The keynote speaker, our guest speaker, or the whole panel.
Keep it short. One clear question is easier to put to a speaker on stage.
Your name is optional. Your email address is required to submit.
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Registration

Reserve your seat. It's free.

Fill the short form to confirm your attendance. It takes about three minutes, and covers a few quick details so we can plan seating, catering, and your name badge.

Open to all. Members, non-members, and students are all welcome to register.
Three minutes. Name, contact details, organisation, and membership status.
Questions? Reach the planning committee via the contact details below.
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